We create tangible value from intangible assets

The transformation consultancy for the intangible world

The Intangibles is a new model consulting company that unlocks value for the world’s most ambitious private equity firms and brands.

Our tribrid model combines the strategic rigor of management consulting, the creativity of Madison Avenue, and the value creation mindset of private equity.

Unmatched density of global C-suite talent

  • Ben Richards

    Founder & CEO

    Former Global Chief Strategy Officer, Ogilvy

  • Judy Smith

    Chair

    Former Presidential Press Secretary,The White House

  • Jon Wilkins

    Founding Partner

    Former Global Chief Strategy Officer, Accenture Song

  • MT Carney

    Partner

    Former President of Marketing, Disney Studios

  • Gareth Kay

    Partner

    Former Chief Strategy Officer, Goodby Silverstein & Partners

  • Margaret Rimsky

    Partner

    Former Global CMO, C16 Biosciences

  • Alex Schlaubitz

    Partner

    Former Global CMO, Lufthansa

  • Stuart Smith

    Partner

    Former Global CEO, Ogilvy PR

The rise of
intangible assets

Intangible assets have surged to become an astonishing 90% of the S&P 500’s value but they are often under-managed, under-leveraged, or fragmented across many silos. At The Intangibles, we help companies uncover, unlock, and unleash value from intangible assets.

1975
2020

Tangible

83%

Intangible

17%

(Source) Ocean Tomo intangible Asset Market Value Study, 2020

Offerings built
for an intangible world


  • Growth & Innovation
  • Brand & Experience
  • Customer & Demand
  • Reputation & Issues
  • People & Culture